If you are a newbie here’s how you can be a successful beauty blogger
Isn’t it amazing to own something and be your boss? Flexible timings and working on your own are the two biggest advantages. But no regular pay check, following up on payments, and ending up working practically 24/7 are some disadvantages. Beauty blogging is the most easy task for makeup enthusiasts.
If you are creative, don’t want to opt for a full-time job, yet want to earn your own let your creativity do the work. Yes, you heard me right – doing your own beauty blogging is one of the finest ways to start with your venture sitting at the comfort of your home. There are several beauty blogs, both in India and internationally and the number seems to grow every month. So if you have to make a mark, you have to work hard. It is time you get to do what you love while you no longer hate those Mondays.
Beauty Blogging For Beginners
The most popular type of blogs are beauty or skincare blogs. Beauty blogging for beginners can be tough but it is not impossible. You have to be passionate and at your creative best to stand out amid all the blogs out there. If you are a beginner you can start by expressing your creative side and everything you are passionate about.
And while you are into it as a beginner, don’t think about judgment because every blog was a new blog when it had kits kick-off. Beauty is still a glamorous niche and millions of followers watch these blogs every day. The rise in beauty blogs and bloggers simply indicates the fact that there is a demand in the industry and the bloggers are en cashing out of it.
If you are new to beauty blogging here are few tips on how you can launch your beauty blog as a beginner. And if you work hard and manage to develop some amazing content, you may soon top the bloggers’ list and get some real money out of it.
Beauty Blogging Ideas For Beginners
First things first! The foremost way to initiate a project is to ideate. Brainstorm what you are passionate about, a segment you want to start with. Think what exactly you like in the beauty genre – Are you a makeup junkie? Or a skincare frenzy? Or can you be a good reviewer?
- Product reviewer: You can be a product reviewer if you have a huge variety of makeup and skincare products. For example: Start with your skin type and review what products suit you the best and the worst. This will help the audience analyze their needs as per their skin type.
- Make-up reviewer: You can do something with your top 10 make-up makeup products and why.
- Product Haul: You can discuss any product you bought recently and which one you loved the most and why.
- Monthly favorites: Be it a skincare product, hair care product, or a makeup product, you can segment it and create a blog on the monthly products you used and the best among the lot.
- Home remedies: If you don’t like chemically treated products and know quite a lot about homemade masks and DIYs, you can start with advantages. Since many consumers want to ditch chemically treated products, home remedies and DIYs may fetch you a lot of views in the start itself.
- Tutorials: If you a makeup pro, start with creating makeup tutorials and advice. You can share your knowledge and expertise by teaching the basics of makeup.
Beauty blogging tips for beginners
To be a master of your blog, the key is to create a blog that reflects your ideologies and how you gracefully portray them. Make your blog unique, show that passion, and present it elegantly to shine through in the long run. Some of the beauty blogging tips for beginners are:
- Content: Content is the most important driving factor. If your content is genuine, of good quality, and is interesting, then people will love it and subscribe to your channel or blog. Another important parameter is, to be honest, and stay true to your followers.
- Recent trends: Trends keep on changing as per the industry. If you are a makeup lover, you can create many looks from the fashion industry to represent the favorite looks of some of the actresses.
- Research: For amazing content, research is the most vital thing for a blogger. A well-researched and documented homework is crucial to substantiate your product usage on why you like a certain product and why you do not.
- Take the plunge: Don’t think what others will think of you. Get up, put on those sleeves and start recording what you love the most. Make your creative. Explain in a clear voice with simple language. If it is informative enough, then you have sure hit the right track.
- Follow other blogging channels: To know the right kind of makeup trending in the market and how other bloggers suggest, follow them for detailed instructions. For example, Matte Liquid Lipsticks and Eyebrow Pencils/Kits are quite a rage and every brand is going for the same. Internationally, Colour Pop, Anastasia Beverly Hills, Kylie Jenner are all coming up with amazing formulas and colors. Suggest how you would love an Indian brand to launch these in that many colors. The same goes for eyebrow pencils, there are women of all colors, and brown and grey are not a perfect fit for everyone.
Ways to earn through social media and blogging
Social media has given a lot of power to individuals and if you look at all the upcoming talents in this field, the majority of you all are very creative people. Your creativity, which earlier hardly had any means of expression, has now found the perfect platform for such expression through social media. Social media has removed the location barrier and has increased connectivity manifold, which is an important change.
Google Adsense used to be the only source of income earlier. It does not pay much unless you have page views in millions, to be honest. Brand collaborations are a major source of income, the same goes for social media platforms like Instagram and Twitter. Other new platforms like Snapchat and Periscope are also catching up soon. Brands are now looking for tie-ups with Snapchat influencers too.
Our beauty and makeup suggestions for our readers
- Don’t take your skincare for granted, no makeup looks good on patchy, pigmented, or dull skin.
- Drink lots of water and never forget your sunscreen and lip balm.
- A clean foundation and base are the most important. Also opt for fresh, dewy-looking skin, it’s easy and instantly gives you that glow you are looking for.
- Keep your make-up minimum as we all know that less is more.